Blog Classic
December 11, 2019 2019-12-11 6:46Blog Classic
How to Create a Brand Name
Bernard Kelvin Clive What is your name? “It’s what you invest in the name that makes the brand relevant” Names trigger emotions, they evoke memories and they inspire actions. Out of the billions of people on earth, everyone has a name. In West Africa, names are so important to the extent that names …
How Brands and Entrepreneurs Can Thrive in Difficult Times – Mike Zeller
Selling is Service The Current pandemic has totally impacted every aspect of life and business, in this episode my guest Mike Zeller, shares strategies to help brands and individuals to survive and blossom in-spite of the challenges. Mike Zeller is a mentor and speaker who, at his core, is most passionate …
Brands: How to Become a Market Leader in Times of Crisis – Edwin Dearborn
How Brands can become a market leader in times of crisis “Tell a story that makes the customer the hero or potential hero of the story – Edwin Dearbon Key tips Market Research Tell Stories Empathize Value Creation Be Agile Move fast My Guest: Edwin Dearborn The Orange County Register featured …