Blog Classic
December 11, 2019 2019-12-11 6:46Blog Classic
The Customer Culture: The Business You Are Losing Daily
Bernard Kelvin Clive “Too many businesses treat a brand promise as a line used to get people through the door, something to be quietly renegotiated once the customer is already committed and has nowhere convenient to go.” Today, I want to talk about customer connection — the culture that drives a business, and …
Inheritance Is Not Succession
In 2024, I was in Kumasi for a project. After a training session, I needed to get back to Accra to finish some business. Since I schooled in Kumasi, I know my way around, so I headed to one of the popular bus terminals to get a car. That day, …
The Price Behind the Performance
Sometimes when I watch people performing at their peak in various fields; a musician commanding a stage, a CEO closing a major deal, a young entrepreneur unveiling a product the world suddenly can’t stop talking about — I notice something. The crowd rarely asks what it cost to get there. …