Blog List

brand mistakes image

10 Personal Branding Mistakes African Professionals Make Without Realising

“The next generation is watching—let your brand be the permission they need to rise.” — Bernard Kelvin Clive So today we are looking at some personal branding mistakes that people often overlook in building their personal brand, particularly through the …

low key but high paying careers

8 Low-Profile but High-Paying Careers African Professionals Should Consider

Today, we’re taking a fresh scoop into one intriguing aspect of the Silent Brand series. And yes—if you’re curious to dive deeper, grab a copy of my latest book UnGoogleable Brands, available on Amazon and all major digital platforms in …

customer care blog

Do You Really Care About Your Customers? A Brand Honesty Check for African Businesses

“A business without customers is just a hobby with expenses.” – Bernard Kelvin Clive Today, we continue our series on customer care, customer experience, and handling negative feedback. This is especially vital for small business owners and brands who want …

handling feedback blog

How to Handle Brand Mistakes and Client Feedback Without Damaging Your Reputation

Handling Mistakes and Feedback “You can’t advance if you can’t be advised.”— Bernard Kelvin Clive Feedback is important, especially for entrepreneurs, solopreneurs, micro, small, and medium enterprises (MSMEs), and personal brands. Over the past decade, I have interacted with many …