Blog List
December 11, 2019 2019-12-11 7:23Blog List
From Boredom to Boardroom: How African Professionals Turn Downtime into Brand Capital
Bernard Kelvin Clive Birthing Creativity Unusual Ways. “Kids don’t wait for permission to be creative—they just get bored enough to try something new.” — Bernard Kelvin Clive. Today, I’d like to discuss something I call “From Bored to Boardroom.” Don’t we all get …
Ghana’s Most Iconic Brands and the Legacy Lessons They Leave Behind
“If what you are building now won’t be sustainable or impactful after you are gone, you are not building a legacy.” So, we are continuing the series on ‘Preparing your Brand and Business for the Next Generation’. In this article, …
Crisis-Proof Branding: How African Brands Survive and Thrive Through Adversity
Building a Brand That Withstands the Storm “Don’t underestimate the quiet ones watching you win. Your growth is someone’s inspiration.” — Bernard Kelvin Clive Growing up in the 80s,90s, and even now, something was captivating about action-adventure movies. Whether it …
Brand Legacy Planning in Africa: How to Pass Your Brand to the Next Generation
Ways to Preserve Your Brand for the Next Generation “Documentation is the oxygen your business needs to breathe beyond your lifetime.” — Bernard Kelvin Clive We often speak of legacy like it’s a retirement plan—something to think about in our …