21 Must-Read Branding and Business Books by African Authors

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Personal Branding Blog

21 Must-Read Branding and Business Books by African Authors

1. Africa Rise and Shine — Jim Ovia

The story of Zenith Bank’s founder, chronicling his journey from humble beginnings to building one of Africa’s leading banks.

2. Rebrand: The Ultimate Guide to Personal and Corporate Branding and Rebranding — Bernard Kelvin Clive

This book offers actionable steps for individuals and organizations seeking to reposition themselves for greater influence.

3. CEO BRANDING: The New Art of Personal Branding for Profit and Impact — Bernard Kelvin Clive

A fresh take on executive branding, showing leaders how to maximize impact and profit through personal positioning.

4. The Art of Personal Branding — Bernard Kelvin Clive

A practical guide to building an authentic personal brand in today’s competitive world.

5. Africa’s Business Revolution — Acha Leke, Mutsa Chironga & Georges Desvaux

An authoritative look at the opportunities and strategies driving Africa’s future growth.

6. How We Made It in Africa: 101 Success Stories of Entrepreneurship in Africa — Jaco Maritz

A collection of inspiring stories about entrepreneurs building businesses across the continent.

7. Africa’s Greatest Entrepreneurs — Moky Makura

Profiles of some of the continent’s most remarkable business leaders and their rise to prominence.

8. The Lion Awakes: Adventures in Africa’s Economic Miracle — Ashish J. Thakkar

Insights from the Mara Group founder on entrepreneurship and Africa’s economic opportunities.

9. Disrupting Africa: The Rise and Rise of African Innovation — Nnamdi Oranye

Explores the innovation ecosystem shaping Africa’s future.

10. Digital: The New Code of Wealth — J.J. Omojuwa

Examines how digital platforms are transforming influence, wealth, and opportunities in Africa.

11. Small Business, Big Money — Akin Alabi

Practical tips for running and growing small businesses in the Nigerian context.

12. How to Sell to Nigerians — Akin Alabi

A witty and insightful look at consumer psychology in Africa’s biggest market.

13. Vusi: Business & Life Lessons from a Black Dragon — Vusi Thembekwayo

One of Africa’s most dynamic entrepreneurs shares hard-hitting lessons from his journey.

14. Kasinomics — GG Alcock

A deep dive into the informal economy in South Africa and how it fuels growth.

15. Own Your Industry: How to Position Yourself as an Expert — Douglas Kruger

Shows professionals how to stand out and dominate their industries.

16. Personal Branding for Entrepreneurs — Donna Rachelson

Practical insights for entrepreneurs seeking to leverage personal branding for growth.

17. Africa Is Open for Business — Victor Kgomoeswana

Explores opportunities across Africa with real-world case studies.

18. Unlocking Africa’s Business Potential — Landry Signé

A roadmap for tapping into Africa’s trillion-dollar growth opportunities.

19. The Bold New Normal — Lucy Quist

Encourages Africans to take charge of shaping the continent’s future through innovation and leadership.

20. The Smart Money Woman — Arese Ugwu

A blend of storytelling and financial literacy that empowers African women to take charge of their finances.

21. The Prosperity Paradox: How Innovation Can Lift Nations Out of Poverty — Efosa Ojomo & Clayton Christensen

A powerful argument on how innovation can transform economies, with a strong focus on Africa.

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