21 Must-Read Branding and Business Books by African Authors
1. Africa Rise and Shine — Jim Ovia
The story of Zenith Bank’s founder, chronicling his journey from humble beginnings to building one of Africa’s leading banks.
2. Rebrand: The Ultimate Guide to Personal and Corporate Branding and Rebranding — Bernard Kelvin Clive
This book offers actionable steps for individuals and organizations seeking to reposition themselves for greater influence.
3. CEO BRANDING: The New Art of Personal Branding for Profit and Impact — Bernard Kelvin Clive
A fresh take on executive branding, showing leaders how to maximize impact and profit through personal positioning.
4. The Art of Personal Branding — Bernard Kelvin Clive
A practical guide to building an authentic personal brand in today’s competitive world.
5. Africa’s Business Revolution — Acha Leke, Mutsa Chironga & Georges Desvaux
An authoritative look at the opportunities and strategies driving Africa’s future growth.
6. How We Made It in Africa: 101 Success Stories of Entrepreneurship in Africa — Jaco Maritz
A collection of inspiring stories about entrepreneurs building businesses across the continent.
7. Africa’s Greatest Entrepreneurs — Moky Makura
Profiles of some of the continent’s most remarkable business leaders and their rise to prominence.
8. The Lion Awakes: Adventures in Africa’s Economic Miracle — Ashish J. Thakkar
Insights from the Mara Group founder on entrepreneurship and Africa’s economic opportunities.
9. Disrupting Africa: The Rise and Rise of African Innovation — Nnamdi Oranye
Explores the innovation ecosystem shaping Africa’s future.
10. Digital: The New Code of Wealth — J.J. Omojuwa
Examines how digital platforms are transforming influence, wealth, and opportunities in Africa.
11. Small Business, Big Money — Akin Alabi
Practical tips for running and growing small businesses in the Nigerian context.
12. How to Sell to Nigerians — Akin Alabi
A witty and insightful look at consumer psychology in Africa’s biggest market.
13. Vusi: Business & Life Lessons from a Black Dragon — Vusi Thembekwayo
One of Africa’s most dynamic entrepreneurs shares hard-hitting lessons from his journey.
14. Kasinomics — GG Alcock
A deep dive into the informal economy in South Africa and how it fuels growth.
15. Own Your Industry: How to Position Yourself as an Expert — Douglas Kruger
Shows professionals how to stand out and dominate their industries.
16. Personal Branding for Entrepreneurs — Donna Rachelson
Practical insights for entrepreneurs seeking to leverage personal branding for growth.
17. Africa Is Open for Business — Victor Kgomoeswana
Explores opportunities across Africa with real-world case studies.
18. Unlocking Africa’s Business Potential — Landry Signé
A roadmap for tapping into Africa’s trillion-dollar growth opportunities.
19. The Bold New Normal — Lucy Quist
Encourages Africans to take charge of shaping the continent’s future through innovation and leadership.
20. The Smart Money Woman — Arese Ugwu
A blend of storytelling and financial literacy that empowers African women to take charge of their finances.
21. The Prosperity Paradox: How Innovation Can Lift Nations Out of Poverty — Efosa Ojomo & Clayton Christensen
A powerful argument on how innovation can transform economies, with a strong focus on Africa.
